Virtual Roundtable + Chocolate Tasting
Rethinking Event Growth in 2027: Audience, Sponsorship & Profitability
Please note this event will start at 3pm Greenwich Mean Time (GMT).
For B2B media and event businesses, growing revenue in 2027 will mean finding new ways to engage audiences, strengthen sponsorship propositions and expand event portfolios without adding unnecessary cost or complexity.
Join a small group of senior media and event executives for a private virtual roundtable exploring where the next opportunities for growth lie. From building year-round audience communities and developing new event experiences to increasing sponsorship value and protecting margins as delivery costs rise.
We'll discuss what's changing across the industry, where leaders see the greatest commercial opportunities and which approaches deserve greater attention in 2027.
- Tuesday, December 1, 2026
- 3:00 PM - 4:30 PM GMT
- Virtual Roundtable + Chocolate Tasting
- 10–15 guests
- Host: Amzai
- Chatham House Rules
Who is this event for
- Senior Media Executives
- Event Business Leaders
- Audience Development Leaders
- Sponsorship Leaders
- Commercial Directors
- Portfolio Directors
Request an invitation
Every request is reviewed within 48 hours.
What we'll discuss
- 01
Building year-round audience communities
Moving beyond individual events to strengthen audience relationships, deepen engagement and develop more valuable audience insight.
- 02
Creating new sponsorship opportunities
Evolving sponsorship propositions, demonstrating commercial value and developing revenue opportunities beyond the flagship event.
- 03
Expanding event formats and experiences
Exploring smaller, more frequent and curated event formats that strengthen engagement and open up additional commercial opportunities.
- 04
Protecting profitability as costs rise
Where more efficient workflows, smarter use of technology and different delivery models can reduce operational pressure and protect margins.
- 05
Priorities for growth in 2027
Where media and event leaders are planning to invest, experiment and rethink their approach in the year ahead.
Event details
A private conversation with a shared chocolate tasting
Ten to fifteen senior media and event executives join by video, each with a chocolate tasting kit delivered ahead of the session. The tasting provides a relaxed starting point for a candid conversation about audience, sponsorship and profitable growth.
The 90-minute session runs under Chatham House Rules, so leaders can speak openly about the opportunities and pressures shaping their plans for 2027.
- Date
- Tuesday, December 1, 2026
- Time
- 3:00 PM - 4:30 PM GMT
- Format
- Virtual Roundtable + Chocolate Tasting
- Protocol
- Chatham House Rules
Who's leading the conversation
What you'll take away
Fresh perspectives on profitable event growth
- Ideas for year-round audience engagement and stronger sponsorship propositions
- Perspectives on curated formats and new event experiences
- Approaches to reducing operational pressure and protecting margins
Key takeaways
Rethinking Event Growth in 2027: Audience, Sponsorship & Profitability
Audience, sponsorship and profitability in 2027
Amzai · December 2026
Join the conversation
Participation is limited to keep the conversation candid and useful.