In-Person Roundtable Dinner
The 2027 Event Playbook: Tackling Engagement, Sponsorship & Growth
For B2B media and event businesses, the challenge heading into 2027 is clear: how do you deepen audience engagement, increase sponsorship revenue and grow your event portfolio while managing rising costs and expectations?
Join a small group of senior media and event executives for a private roundtable dinner exploring the next opportunities for growth, from developing more engaged communities and experimenting with event experiences to expanding sponsorship revenue opportunities and streamlining workflows to protect margins.
We'll discuss what leaders are prioritizing, how audience and sponsor expectations are evolving and which approaches could make the biggest commercial difference in 2027.
- Thursday, December 3, 2026
- 6:00 PM ET
- Morton's The Steakhouse, 136 Washington Street, New York, NY 10006, USA
- In-Person Roundtable Dinner
- Hosted by Amzai
- Chatham House Rules
Who is this event for
- CEOs and Managing Directors
- B2B Media Executives
- Conference and Exhibition Organizers
- Event Portfolio Directors
- General Managers
- Chief Commercial Officers and Sponsorship Leaders
Request an invitation
Every request is reviewed within 48 hours.
What we'll discuss
- 01
From audience to community
Developing deeper audience intelligence and building communities that sustain engagement and create commercial opportunities.
- 02
Growing sponsorship revenue
Building more valuable sponsorship packages, demonstrating ROI beyond exposure and unlocking longer-term partnerships.
- 03
Expanding the event experience
Exploring formats and curated experiences that increase audience participation and create new sponsorship opportunities.
- 04
Protecting margins as event costs rise
Using AI and more efficient workflows to improve delivery without compromising event quality or the human experience.
- 05
2027 commercial priorities
Where media and event leaders should invest, experiment or rethink their approach to growth in the year ahead.
Event details
A private dinner built around your 2027 priorities
A small group of senior B2B media and event executives gathers over dinner for a moderated conversation on audience engagement, sponsorship revenue and event portfolio growth.
The discussion runs under Chatham House Rules, allowing attendees to share practical perspectives candidly.
- Date
- Thursday, December 3, 2026
- Start time
- 6:00 PM ET
- Venue
- Morton's The Steakhouse, 136 Washington Street, New York, NY 10006, USA
- Format
- In-Person Roundtable Dinner
Who's leading the conversation
What you'll take away
Useful insight and advice to take with you
- Audience engagement and year-round community building
- Sponsorship revenue and commercial growth opportunities
- Protecting margins while evolving event delivery and formats
Key takeaways
The 2027 Event Playbook: Tackling Engagement, Sponsorship & Growth
Peer perspectives from B2B media and event executives
Amzai · December 2026
Join the conversation
Request an invitation to the private New York City roundtable dinner.